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El Grau en extinció Assignatures Itinerari curricular 2014-2015 Plans docents - 2013 - 2014 Advertising and Graphic Design failures: why some campaigns failed and what to learn from them 2013-2014
El Grau en extinció Assignatures Itinerari curricular 2014-2015 Plans docents - 2013 - 2014 Advertising and Graphic Design failures: why some campaigns failed and what to learn from them 2013-2014Advertising and Graphic Design failures: why some campaigns failed and what to learn from them 2013-2014
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| PLA DOCENT | |||||||||
| Name of the workshop | Advertising and Graphic Design failures: why some campaigns failed and what to learn from them | Teaching format | B | ||||||
| Workshop teacher | Prof. C. Fàbregas | Recommended prior knowledge | --- | Timetable | Unique | ||||
| General description of workshop | 1. – Creative and graphical analysis: we will analyse, through visual examples, the graphic design and creativity of foreign (UK & US focus mainly) and national renowned campaigns, and not so renowned. 2. – Advertising context: secondly, we will see if they achieved their goals and if, therefore, were an advertising failure or success. |
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| Language | English | Tipus | OB | ||||||
| Technical requirements | At the room: Projector | ||||||||
| To be provided by the student: Pencil, paper and rubber | |||||||||
| Format | Scheduled during the 2nd semester. | ||||||||
| Date of proposal: 01/02/2012 |
| Date of last update: 24/05/2013 |
| Date of validation by the School Academic Committee: 18/06/2013 |
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